Skip to main content

Google Anti-Evil Search Results

Google Anti-Evil Search Results - Mountain View, California-based Google Inc. posted an interesting post on The Official Google Blog today explaining that it has tweaked its search algorithms to pretty much demote businesses with extremely negative reviews. The company explains that it was forced to do that after The New York Times published a story last week showcasing the horrific business practices of a certain merchant — which we will not name or link to, as we would be promoting it.

In essence, the merchant in question claimed that by mistreating customers to the point of threatening to kill and rape them, his business would become more prominent on Google and other search engines. You see, he believes in that saying that even “bad press is good press.” Only in this case, he was utilizing negative reviews to crawl up search rankings.

The company goes on to explain that it considered various solutions such as blocking the website in question, using sentiment analysis that can automatically detect negative reviews to demote the offending website, or expose user reviews and feedback alongside their results. However, none of these options could prove to be effective solutions.

For instance, blocking the website in question would just take care of that specific case. There several other websites that offer customers a poor experience. Therefore, it would be hard to keep track. In addition, sentiment analysis would demote all webpages with negative comments — even those of elected officials. The system also fails to recognize neutral stories.

Google Anti-Evil Search Results
Labels:

Comments

Post a Comment

Popular posts from this blog

Best Indoor Exercise

Best Indoor Exercise - There are several indoor exercises you can do to keep in shape. But which are the best? They can be split in to two categories. The first is body weight exercises, meaning you use your own body weight to provide resistance. The second is using some sort of equipment. There are pros and cons to both. The biggest advantage to doing body weight exercises is they can be done anywhere. Whether you're on holiday, travelling for work, or if you just want a quick exercises to do. There are quite a few body weight exercises that can be done. If you wish to work out your abdominal muscles, sit ups or crunches are a good one. Doing pull ups on a door frame will work out your lats and back. Squatting with just your body weight will work out your thighs and calves. There are also indoor exercise machines by the hundreds. There's the traditional treadmill and exercise bikes which can be used indoors. Resistance bands and free-weights are also good ones for indoo...
Post a Comment
Read more

Kinect Review

Kinect Review - First presented to the world as Project Natal at E3 2009, Microsoft's Kinect sensor peripheral has since been positioned by the software (and hardware) giant as the next phase of Xbox 360's evolution as a platform. A combination of hardware and software, it's been billed as a means for users to interact with their consoles and play games without using a physical controller, using natural gestures, voice commands and face recognition. I've had a final retail Kinect unit at home for a little over a week now, and have had ample time to put the shiny new gadget through its paces. Is it as magical as expected? Will it transform gaming? Or, more importantly, does it even work? Read on past the break for my in-depth review of this ambitious apparatus. Kinect is a single piece of hardware, yet it incorporates several distinct technologies. There's an infrared emitter that floods your play space with invisible light, paired with a CMOS sensor that then l...
Post a Comment
Read more

'Green Hornet' Star Edward Furlong Jailed

'Green Hornet' Star Edward Furlong Jailed - Troubled former teen star Edward Furlong was thrown in jail Tuesday for allegedly violating a restraining order against his estranged wife, just hours after attending the Hollywood premiere of his new film, “The Green Hornet.” Furlong was arrested during a progress hearing Tuesday morning over the 100-yard, three-year restraining order taken out by Rachael Kneeland, People reported. The “Terminator 2” star was found to have violated the order last month by coming within 50 yards of Kneeland and was booked on $75,000 bail, the Los Angeles City Attorney's Office told news outlets. 'Green Hornet' Star Edward Furlong Jailed The arrest is the latest sad chapter for Furlong since Kneeland filed for divorce in July 2009 after three years of marriage. The pair have a 4-year-old son, Ethan. Soon after their split, Kneeland accused Furlong in court papers of rampant cocaine and other drug use and of making threats against...
Post a Comment
Read more