Technology Slice Blog

Redbox DVD Kiosks - The rising popularity of movie rental kiosks such as Redbox represents a significant shift in consumer behavior, according to Serdar Durmusoglu, a University of Dayton assistant professor of marketing. According to a study from the NPD Group, the share of videos rented from standalone kiosks increased 10 percent year-over-year during the third quarter of 2010, while the percentage of videos rented from traditional retail stores declined 13 percent and subscription rental share increased just 2 percent. Redbox, a subsidiary of Coinstar, has more than 26,000 kiosks nationwide and in September celebrated its one billionth rental, according to Kate Brennan, a company spokeswoman. “Each Redbox kiosk features up to 200 titles and 630 movies, making it a fully automated video rental store contained in 12 square feet of retail space,” Brennan said. Jodi Tobe, a Sinclair Community College student from Fort Recovery, used to rent from Blockbuster stores before discov...