Volkswagen isn’t revealing what the newer New Beetle looks like. The “Oprah” audience was allowed to see only a silhouette line of the car and Ms. Winfrey’s reaction to the design (in a video clip showing her as she saw the car for the first time). But thanks to Brenda Priddy, a spy photographer who seeks out prototype cars before designs are made public, we’re able to give the lucky audience members a glimpse of what they can expect. (See above.)
Oprah selected the Beetle as one of the items in her annual “Favorite Things” show, the second part of which aired on Monday. The occasion was particularly momentous because it was the last “Favorite Things” show, billed as Oprah’s Ultimate Favorite Things 2010. Ms. Winfrey will end “The Oprah Winfrey Show” next May and start her own cable channel, OWN: Oprah Winfrey Network.
VW held a conference call Monday morning to talk about the marketing deal. Jonathan Browning, chief executive of VW North America, offered that Oprah had approached the company and said “the Beetle was one of her favorite things.”
Mr. Browning added that the Beetle would come with a TDI engine option, which would also be offered on the Beetle Cabriolet. He revealed few other details, other than calling the car “sporty” and “sleek.”
2012 VW Beetle Photos Shown On Oprah's Favorite Things
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